Menopause is a significant transition that affects a large portion of the population, yet it has been largely ignored in culture, medicine, and wellness. However, there is now a rising trend of menopause retreats, where women can come together to seek personalized attention, try different solutions, and find support within a community. The menopause economy is expected to be a $600 billion market opportunity by 2025. Despite the lack of scientific evidence for certain solutions, women are demanding new options and are willing to experiment. Europe is leading the way in menopause retreats, with destinations in Italy, Spain, Austria, and Switzerland offering tailored treatments and therapies. The English countryside and Asia also have various retreats focused on menopause. Spas are even developing treatments specifically targeting menopause symptoms. Overall, menopause is finally gaining attention and recognition, and there is a growing need for more research and support in both medicine and wellness.
| Signal | Change | 10y horizon | Driving force |
|---|---|---|---|
| Rise of Menopause Retreats | Menopause becoming a loud topic | More menopause retreats and personalized care | Recognition of women’s needs in wellness |
| $600 billion market by 2025 | Menopause economy being born | Increase in menopause-focused solutions | Market opportunity and demand |
| Lack of evidence for menopause solutions | Need for more research and evidence | More evidence-based treatments | Demand for effective solutions |
| Rise of menopause retreats in different regions | Increase in menopause retreats globally | More menopause retreats in various locations | Demand for personalized care and support |
| Spas offering treatments for menopause symptoms | Development of treatments targeting symptoms | More spas offering menopause-specific treatments | Addressing specific needs of menopause |