The article discusses the concept of luggage-free travel as a potential future trend in the tourism industry, driven by sustainable practices and changing perceptions of packing. Various destinations, such as Japan and Dubrovnik, are encouraging travelers to pack lighter or rent clothing to reduce their carbon footprints and alleviate overcrowding in popular tourist areas. While some industry leaders embrace these changes, there are concerns about shifting responsibilities from airlines to individual travelers. Ultimately, the focus on minimizing luggage pairs with the broader goal of enhancing sustainability in travel.
| Signal | Change | 10y horizon | Driving force |
|---|---|---|---|
| Luggage-free travel gaining popularity | Move from packed to minimal luggage | Widespread adoption of rental gear | Sustainable tourism requirements |
| Tour operators advocate lighter packing | Shift from excessive packing habits | Commonplace lightweight travel | Environmental awareness and impact |
| Japan Airlines promotes clothing rental | Transition from luggage to rental apparel | Hotels offer pre-rented clothing | Carbon footprint reduction |
| Ski resorts embrace rental equipment | Change from owning to renting gear | High rental usage in winter travel | Economic benefits and sustainability |
| Dubrovnik recommends no wheeled bags | Move from traditional luggage to compact | Tourists adapting to local norms | Overtourism management |
| East African safaris promote light packing | Shift from heavy bags to soft options | Culture of packing minimally | Practicality driven by travel needs |