Futures

Analysis of AI’s Impact on Job Market from 2023 to 2025 Reveals Mixed Outcomes, (from page 20251207.)

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Summary

In a study analyzing 180 million global job postings from January 2023 to October 2025, a significant 8% drop in total job postings was observed in 2025. Creative jobs, particularly those focused on execution, saw substantial declines, with computer graphic artists, photographers, and writers dropping between 28-33%. Conversely, strategic creative roles, such as creative directors, fared better. While jobs in corporate compliance and sustainability declined sharply, those in machine learning and senior leadership grew, with machine learning engineers witnessing a remarkable 40% increase. Resilience was noted in software engineering, data-related jobs, and customer service representative roles, which faced only slight declines despite expectations of AI replacements. Overall, while AI is impacting certain job sectors, it is also creating demand in others, suggesting a nuanced effect on the job market.

Signals

name description change 10-year driving-force relevancy
Decline in Creative Execution Roles Jobs in creative execution (artists, writers, photographers) are significantly declining. Shifts from demand for execution roles to strategic creative leadership roles. In 10 years, creative industries may focus more on strategic roles than execution jobs, altering creative career pathways. AI tools are improving, reducing the need for lower-level creative execution roles. 4
Decline in Compliance and Sustainability Roles Corporate compliance and sustainability jobs are declining steeply due to reduced regulatory enforcement. Companies move from regular compliance hiring to potentially reducing compliance roles as regulations are relaxed. Future job markets may see a reduced emphasis on compliance and sustainability roles, affecting these sectors. Government deregulation and economic pressures on companies hinder compliance job growth. 5
Rise of Influencer Marketing Roles Influencer marketing job titles are seeing substantial growth amid declining traditional marketing roles. Shift from conventional marketing positions to influencer-led marketing strategies. Influencer marketing could dominate advertising strategies, reshaping how brands connect with consumers. Erosion of trust in traditional advertisements drives brands to leverage trusted online personalities instead. 4
Growing Demand for Senior Leadership Senior leadership roles are holding steady or growing despite overall job market declines. Transition from operational management roles to strategic senior leadership positions. The workplace may increasingly prioritize senior leadership roles while reducing operational management layers. Companies are moving towards strategic decision-making and leaner management structures, aided by productivity tech. 4
Stability of Software Engineering Jobs Software engineering jobs remain stable despite fears of AI displacing programmers. Shift from concerns about job loss to increased productivity through AI tools for engineers. In 10 years, software engineering as a field may evolve with higher productivity and demand for complex problem solving. AI tools enhance developer efficiency without fully replacing human jobs in software engineering. 4
Resilience of Customer Service Roles Customer service representative jobs are not being heavily replaced by AI as expected. Shift from expectations of mass AI replacement to the realization of the human element’s importance. The future may see a more nuanced integration of AI in customer service without fully eliminating human jobs. The necessity of empathy and judgment in customer service highlights the limitations of AI solutions. 4

Concerns

name description
Job Market Decline Overall job postings dropped by 8% in 2025, raising concerns about market stability and employment opportunities.
Decline of Creative Roles Creative execution roles like graphic artists, photographers, and writers are experiencing significant declines, suggesting a potential reduction in creative job opportunities.
Corporate Compliance and Sustainability Job Losses Jobs in corporate compliance and sustainability are declining sharply due to reduced government enforcement of regulations.
Medical Scribes Job Threat from AI The decline in medical scribes by 20% suggests potential job loss due to AI documentation tools, with unclear long-term impacts.
Bifurcation of Job Roles Emerging patterns show a divide where strategic roles are thriving while execution-based positions face declines, reflecting a changing job landscape.
Erosion of Trust in Marketing As AI-generated content floods digital spaces, trust in traditional advertising declines, impacting marketing roles and strategies.

Behaviors

name description
Decline of Creative Execution Roles Creative roles focused on execution are declining due to AI, while strategic creative roles remain resilient.
Growth of Machine Learning Engineers Machine learning engineering roles are rapidly growing as companies increasingly depend on AI technologies.
Resilience of Senior Leadership Roles Despite market contractions, senior leadership roles are less affected, suggesting a shift towards strategic decision-making.
Emergence of Influencer Marketing Influencer marketer roles are growing as traditional digital marketing loses trust, making personal connections more valuable.
Stable Demand for Software Engineers Software engineering jobs remain steady, implying AI tools are enhancing productivity rather than replacing roles.
Holding Steady for Data-Related Jobs Data analyst roles are not being replaced by AI, with a steady demand indicating a need for human oversight.
Conservative Impact of AI on Customer Service Customer service roles are not being mass replaced by AI, highlighting the importance of empathy in customer interactions.
Bifurcation in Job Roles Jobs are splitting between strategic and execution roles, with the latter declining due to AI influence.
Emerging Growth of Revenue Operations Roles like Director of Revenue are emerging, reflecting a new approach to managing growth and revenue efficiency.

Technologies

name description
AI Documentation Tools Tools that can listen to patient conversations and automatically generate clinical notes, impacting jobs like medical scribes.
Machine Learning Engineering Roles that are experiencing significant growth, with a focus on building and deploying AI models and infrastructure.
Robotics Engineering Engineers that are developing robots as AI moves into the physical world, seeing steady job growth.
Data Center Engineering Engineers working on the infrastructure needed for AI operations, with job postings growing.
AI Coding Tools Tools like GitHub Copilot that enhance software engineering productivity without reducing job availability.
Influencer Marketing A growing marketing field driven by consumer trust in influencers over traditional advertising.
GTM Engineers Technical specialists using AI tools to optimize go-to-market strategies; growth observed in their roles.

Issues

name description
AI’s Impact on Job Market Dynamics AI is reshaping job titles and sectors unevenly, posing risks to certain roles while elevating others, especially in tech and strategic positions.
Decline of Creative Execution Jobs Creative execution roles like graphic artists and writers are declining due to AI, while strategic creative leadership roles remain stable.
Job Polarization in Management There is a growing divergence in job security between senior leadership and middle management, with leadership roles being more resilient.
Resilience of Technical Roles Contrary to fears, software engineering and data-related jobs are holding steady, with AI tools enhancing productivity rather than replacing jobs.
Declining Demand for Compliance and Sustainability Roles Corporate compliance and sustainability jobs are experiencing significant declines as regulatory environments shift, affecting job security.
Rise of Influencer Marketing With erosion of trust in traditional advertising, influencer marketing roles are growing, indicating a shift in marketing dynamics due to changes in consumer behavior.
AI Documentation Tools in Healthcare AI tools may disrupt the role of medical scribes, highlighting a need for further observation as the change unfolds.
Emerging role of Director of Revenue The increase in Director of Revenue roles suggests a new strategic focus on revenue operations, indicating shifts in business growth strategies.